In addition to exhibitions of a traditional nature, Next Exhibition presents an offer of immersive productions that exploit the latest digital technologies (video mapping, virtual reality, augmented reality, AI generation), all to involve the user in a unique and enveloping experience, making it possible to approach very heterogeneous user targets, espousing the philosophy of edutainment, i.e. educating through entertainment.
Next Exhibition runs directly 5 venues in Italy (2 in Milan, 2 in Turin, 1 in Rome) and 1 venue in Spain (Bilbao). In those locations, Next Exhibition shows its own production and productions from third parties.
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An inclusive initiative calling all professionals involved in the hosting, touring, production and promotion of exhibitions worldwide.
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